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Pantone Color of the Year for 2013: Emerald
Pantone's color of the year announcement usually comes with psycho-sociological musings from experts about how the new hue is "encouraging and uplifting" (Honeysuckle in 2011), or evocative of "hope and reassurance" (Mimosa in 2009), or suggestive of "a touch of exoticism" that's just right for the times (Tigerlily in 2004). This year, we'll just say it plainly: Pantone's color of the year for 2013 is Emerald.
By Craig Nakano
December 6, 2012